Pricing starts at $29/month for the Starter plan, though most features unlock in higher tiers beginning at $129/month. While the platform doesn’t offer a traditional free trial, users can access limited tools through Ahrefs Webmaster Tools. For businesses looking to create SEO-optimized content consistently, SEOWriting offers an ideal solution. Its AI-powered platform generates search-friendly articles with proper keyword usage and structure in just a few minutes instead of hours. Knowing that SEO tool users include everyone from beginners to technically advanced professionals, we also considered user-friendliness in our evaluation. What’s great about AnswerThePublic is the way in which it provides information about KWs and search volume.
When evaluating and testing SEO tools, it’s important to first look at data accuracy. Reliable keyword volumes, backlink reports, and audit findings are essential for making informed decisions. Usability matters too – an SEO tool should feel intuitive, even if it offers advanced features. It also offers keyword research, rank tracking, backlink analysis, and site auditing tools.
You can also compare different time periods, like this month vs. last month, or year over year. SEO Gets is my favorite tool for analyzing Google Search Console data. I can see everything I need to know about ALL of my sites right away.
SeoClarity also identifies areas to improve the content and even writes new content to optimise it better. It excels in backlink analysis and keyword research, making it a favorite among SEO professionals. Like SEMrush, it requires a subscription but provides extensive data that can guide my SEO efforts. They can help you with keyword research, SERP analysis, rank tracking, and link tracking.
On specific features, I prefer the link analysis in Ahrefs over the other tools. So if you’re planning on doing a lot of link building, it’s worth getting through the learning curve. The pricing plans include one plan for the websites and two programs for digital marketers. On the other hand, the White Label plan and the White Label and Embedding plan for digital marketers cost $29 BHS Links per month and $59 per month, respectively. Other more advanced plans include Pro Plus at $225 and Enterprise at $450. Apart from this, you also get a 30-day free trial; no credit card is needed.
Best SEO tool for backlink research
SEO tools automate repetitive tasks like keyword tracking or audit reporting, making it easier to manage complex sites. They also provide data to back up strategic decisions, helping you choose better keywords, generate keyword ideas, or fix technical issues. With tools, you can spot trends, monitor progress, analyze competitors, and scale your work without sacrificing quality.
SEOmator All-in-One SEO Platform
Updated for 2025 with the latest AI strategies + apps working now. Backlinks are crucial for getting your website to rank well on Google. However, the outreach process is daunting and can feel a lot like cold calling. With BuzzStream, you can easily research the appropriate people, come up with effective email messages, and track who’s accepted each link request. This free SEO tool measures and reports the user experience of your website on mobile and desktop using Google’s Core Web Vitals. It also identifies problems and suggests changes you can implement to improve the page’s speed.
Using the data analyzed through an SEO tool, a user can uncover opportunities to improve their website’s ranking. Most webmasters may feel that social media backlinks are pointless primarily because they are Nofollow links that do not impact SEO. However, social signals are an important ranking factor for Google. People are constantly clicking on links they see in their newsfeeds.
Next on our list of the best SEO software in 2025 is RevenueCloudFX. RevenueCloudFX is your all-in-one digital marketing and SEO solution with 20+ features. Moz Pro also garners a lot of recognition as one of the top paid SEO tools because it pulls together multiple capabilities into an all-in-one suite. Especially for large-scale businesses, Moz Pro provides a sizable number of components to help your bottom line. Majestic has a site explorer, a backlink history checker, and a search explorer. Together, these features orient your page in the larger scheme of things.
- It combines AI-powered writing, SEO analysis, and competitive insights into a single, user-friendly platform.
- This tool, while free, requires a valid Google Ads account to access its features.
- The goal of marketing is to generate traffic and qualified leads via the company’s website.
It doesn’t just count how many people visit your site; it tells you where they’re coming from, what device they’re using, and even what they do when they’re on your site. It’s a lot more in-depth than GSC, which mainly focuses on how your site’s doing in Google Search. As with any tool, it’s essential to consider your specific needs, level of expertise, and resources before deciding if RankIQ is the right fit for your SEO strategy. The service is best suited for bloggers and smaller websites, not larger enterprises. This lack of scalability could be an issue for rapidly growing businesses. Majestic SEO tools have consistently received praise from SEO veterans since its inception in 2011.